“Cavo eD was born from a need to add structure in an unstructured world of data to create a new vision of what eDiscovery can be. I firmly believe that with the right tools, eDiscovery costs can be predictable and processes can be defensible while providing lawyers with superior methods of controlling data.”
George Witwer is the founder, Chairman, and Chief Executive Officer of Humanizing Technologies, Inc., the creators of Cavo eD. Witwer first conceived of new approaches to structuring unstructured data in June of 1999, and formally launched Humanizing Technologies on January 10, 2000. In 2002, the company discovered a scalable way to search conceptually using extracted themes from documents. This discovery became the foundation of the company’s advanced search platform and products.
In 2009, Witwer began leading the company’s efforts to apply its proprietary advanced search platform to the electronic discovery industry. From these efforts, Cavo eD was born. He continues to work closely with the company’s search science, search platform, and web interface teams to design new technologies and features for Cavo eD and its related products.
Witwer has experience launching, building and managing several entrepreneurial ventures. Prior to founding Humanizing Technologies, Inc., he purchased the Bluffton News-Banner, a daily newspaper in Indiana. He grew the company by founding a weekly newspaper and purchasing two others. He also purchased a printing company, which was subsequently sold after improving the business operations.
Prior to these activities, Witwer was employed in brand management at Procter and Gamble. His responsibilities included developing and implementing marketing strategies, promotional plans, product improvements, consumer research, and new product introduction.
Witwer has also been active in public policy in Indiana. In 1996, he was elected the Republican nominee for Lt. Governor after competing in the Republican primary for Governor. He has authored several studies on Indiana state policy. Witwer received an MBA from the University of Chicago in 1984 and graduated magna cum laude from Amherst College in 1981 with a Bachelor of Arts degree in economics and philosophy.
Witwer grew up in Kendallville, Indiana, the son of a newspaper publisher. He lives in Bluffton, Indiana with his wife Dianne Witwer and four children.